The Karnataka High Court on Monday Temporary Stayed A Consumer Court Order that Said Pvr Cinemas was liable for making moviegers Watch Long Pre-Movie Advertisements, A Bar and BENCH REPORT SAID. The order will stay in Effect Till March 27.
The hc said that the consumer forum had oversteped its jurisdiction by treatment the complaint as a larger public interested.
The Bengaluru Consumer forum Had also Directed Pvr Cinemas to pay a fin of 1.28 Lakh to the Complainant.
What the Complaint was
Abishek Mr Had Filed A Complaint in the Bengaluru Urban District Consumer Disputes Redressal Commission in January Last Year, Regarding a Trening of the film Sam bahadur In December 2023. He had argued that the film was scheduled to begin at 4.05 PM but was screened 25 minutes later due to cummerricles. He said the delay subsequently made hem late to work.
Consumer forum’s ruling
“In the new era, time is considered as money, each one’s time is very precious, no one has right to Gain benefits out of others time and money. 25-30 (Minutes) is not less to sit idle in the a thegate and watch whenver theatre telecasts. It is very hard for busy people with tight schedule watching unnecessary advertisements…, ”The Consumer Court has not said in February last year.
Petition against the ruling in karnataka hc
The Multiplex Association of India Had in Response to the consumer forum’s ruling had filled a petition in the karnataka high court. “When you go to a movie, for five minutes, public awareness programs are mandated by the ministry of i & b. It is a business model that you have some some trairs and advertisements That the movie starts in 15-20 minutes… .finally the (consumer) court has mandated that you should print on the ticket that advertisements will start at 4 PM etc… with great responsibility Have taken it like a class action… ”, Senior Advocate Mukul Rohtagi Had Argued Before The Court.
